What Is A Good Open Rate For Constant Contact?

What is a good average email open rate?

15-25%If you just look at metrics across the board, you can get a good idea of how your emails should be performing: Your average email open rate should be between 15-25%.

Your average click-through rate should be about 2.5%.

Your average click-to-open rate should be between 20-30%..

How much does it cost to use Constant Contact?

Constant Contact offers two pricing plans: Email (starting at $20/month), and Email Plus (starting at $45/month). Pricing variations are based on the account’s number of email contacts.

What is a good b2b email open rate?

According to a benchmark report, the average B2B email open rate is 15.1%. Meanwhile, B2C emails have a slightly higher average open rate of 19.7%. As a marketer, you need to look at more than your open rate. For B2B marketers, we have some good news.

What is an average open rate?

An average open rate is a measure of how many email recipients open an email as compared to the total number of emails delivered within a campaign. You can typically access this metric through reporting features with your email service provider.

What is the difference between open rate and click to open rate?

Clickthrough Rate (CTR): the number of people who clicked on your message’s link as measured against the total number of emails. Click-to-Open-Rate (CTOR): the percentage of subscribers who clicked something in the email as related to the total number who opened it.

Which is better Mailchimp or constant contact?

Mailchimp is the clear winner for its ease of use, advanced features and customization. It even offers a free plan and lower paid options when compared to Constant Contact. … However, if you value call support and more comprehensive customer support, Constant Contact is the better option.

Is there a free version of Constant Contact?

Your free trial comes fully equipped for success. All Constant Contact plans let you send unlimited emails, and our prices start at just $20/month for 0-500 contacts. … Our editor makes it easy to customize an email template and design professional, mobile-responsive emails that look great on any device.

What is a good email open rate 2020?

Email open rate is the percentage of the total number of subscribers who opened an email campaign. These rates can vary depending on the subject line and the relevancy of the subject matter for subscribers, but we found an average open rate of 17.80%.

How do you find average open rate?

How do you calculate email open rate? For example, if you send out 10 emails and 2 of them bounce, the number of delivered emails becomes 8. If, out of those emails, 4 are opened, your open rate is then 4/8 = 0.5. Multiplying that by 100 gives you an email open rate of 50%.

What is a good CTR?

The average CTR in AdWords is 1.91% for search and 0.35% for display. But average is just that: average. So, as a rule of thumb, a good AdWords click-through rate is 4-5%+ on the search network or 0.5-1%+ on the display network.

What is open rate and click rate?

The open rate is a percentage that tells you how many successfully delivered campaigns were opened by subscribers. … The click rate is a percentage that tells you how many successfully delivered campaigns registered at least one click. Your click rate reveals general trends, but isn’t particularly detailed.

Is constant contact Best?

Summing it all up. Constant Contact is a good option as far as email marketing platforms go. But there are many alternatives on the market that provide more features — including automation, better reporting and analytics, and modern templates — for a cheaper price.